Top 5 Health and Fitness iOS Apps in Brazil: Q2 2021 Performance

In the second quarter of 2021, the health and fitness category on iOS in Brazil showcased interesting trends across the top five applications. Here's a detailed look at their performance, based on data from Sensor Tower.

Strava: Run, Bike, Hike experienced a steady climb in weekly revenue, starting at around $13K in early April and peaking at nearly $23K by mid-June. However, the app saw a decline in weekly downloads, dropping from approximately 19K at the start of the quarter to just over 9K by the end of June. Active user numbers also fluctuated, starting at 218K, dipping to 175K, and then stabilizing around 175K towards the end of the quarter.

Flo Period & Pregnancy Tracker demonstrated a stable performance in terms of weekly downloads, hovering around 14K throughout the quarter. Revenue saw significant peaks, with the highest weekly earnings reaching approximately $15K at the end of April. Active user count remained robust, starting at 474K and slightly increasing to 491K by the end of June.

Calm showed a varied revenue trend, peaking at about $15.7K in early April and then experiencing a gradual decline to around $8.1K by the end of June. Downloads saw a notable drop from 21K in early April to around 11K by the end of the quarter. Active user numbers also saw a decrease, starting at 72K and ending at 61K.

Period Tracker Period Calendar maintained a consistent download rate, averaging around 12K to 14K weekly. Revenue remained relatively low but stable, with a slight peak of $745 in mid-June. Active users showed a positive trend, increasing from 397K in early April to 423K by the end of June.

Lastly, Meditopia: AI, Meditation saw its revenue vary between $20K and $22K in April and May, before declining to around $13.5K by the end of June. Downloads fluctuated, peaking at 16K mid-April and then dropping to about 9K by the end of June. Active user numbers were stable, starting at 108K and ending at 102K.

This data from Sensor Tower highlights the dynamic nature of the health and fitness app market in Brazil. For more detailed insights, visit Sensor Tower.